The Vision of Citizens Media With a vision of inspiring meritocracy online, Citizens Media® promotes grassroots collaboration of integrated Community Media® rewarding all for the part that they play. Sharing all revenues in an open and transparent way - as the model affords, it is our intention to give more and more away. What is Meritocracy?
The idea that merit and effort, rather than family or social background (including race, gender, class and legacy), determine one’s success, one’s social and economic position.  Mission: Inspire & enable business, groups, government & citizens to create integrated networks of powerfully engaging, locally driven, multilingual websites. Positioning: By connecting organizations, community services, business, government & citizens through a collaborated network of multilingual, grassroots exchange, The Citizens Media® unites locally driven communication in globally affecting change. Enabling features: community, authenticity and equal opportunity.
Tripling the Bottom Line The Citizens Media® triples the bottom line for both consumers and advertisers. Communities are the building blocks of society. Value through sharing opinions and resources by connecting people and business to media delivers prosperity to all who participate. 
Globalization is changing the face of media. As different cultures come together, we are evolving from a society unconscious of viewpoints, to one increasingly aware of the contrasting views. Our need to communicate with one another is greater than ever before. With globalization came the emergence of technology. With the emergence of technology, came the Internet. Through the Internet came new media. Businesses, government, organisations & citizens can now converse, engage, communicate and collaborate with their customers or audience in ways that have never been more accessible or effective. Inspired by its incredible potential, The Citizens Media® was born.
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